Creative burnout is exactly what it sounds like—you’re wiped out and don’t have the energy to create or produce content. If you feel stuck cranking out posts with no end in sight, you’re not alone.

I’ve been creating content since 2007. Back then, it was mostly blog posts. As the internet changed, so did content creation. Everyone raced to make bigger, better stuff to rank higher on Google. I jumped on every new platform—MySpace, Facebook, you name it—and soon I was stuck in what’s called the “content hamster wheel.”

In 2020, everything changed—I became a dad. I had no idea how much being a parent would drain my energy. I went from super-productive to barely managing to wash the dishes each day. Most days, I felt irritable and stuck in a constant loop of complaining. I kept saying I didn’t have time for things I loved, like practicing my bass or creating content just for fun.

It got to a point where I realized, this isn’t the way to live. Something had to give.

When I first tried ChatGPT, I knew right away that this could take a load off my plate. I started small—automating one task at a time—and felt the difference immediately. Before I knew it, my mental energy came back, and I had time to enjoy life again. AI didn’t replace my creativity—it gave me the freedom to focus on what I truly love.

Here’s the truth: You don’t have to do it all yourself. AI can help you stay creative without burning out.

My Personal Take On Creative Burnout

When you spend more time on things you can’t stand and less on what gives you energy, burnout happens fast. And if you’re a content creator, that burnout has a name—”Creative Burnout.”

So, it’s not about how many things you’re doing. It’s about what those things are.

Common Causes of Creative Burnout:

  • Spending too much time on unexciting tasks
  • Pressure to keep producing content you don’t enjoy
  • Repetitive tasks that sap mental energy
  • Lack of joy in the creative process

If your work feels draining, you’re not alone.

Here’s how we can fix this: Delegate the tasks that drain you to AI.

How AI Can Help You Prevent Creative Burnout

How much time do you spend on stuff that’s boring or repetitive? For me, brainstorming ideas can easily take up an hour. Managing social media? That’s a few more hours gone. That’s why I give all that to AI.

Cell phone with various AI apps installed - Image by Solen Feyissa
Cell phone with various AI apps installed – Image by Solen Feyissa

Ways AI makes your creative life easier:

  • Ditch the boring stuff: Try Jasper, Copy.ai, and of course, ChatGPT. They can generate content ideas, headlines, or even complete drafts in seconds.
  • Automate what you do on social media: I used Buffer for a while, then switched to Hootsuite. They’re both good at making you omnipresent! Their AI can post to multiple platforms during optimal times, find relevant hashtags, and even let you be the first to comment.
  • Enhancing Design Workflows: I’ve seen people with little to no design experience create professional-looking stuff with Canva and Adobe’s AI. Give it a try if design is not your forte.
  • Custom Prompts: Here’s a hack: Use AI to give AI instructions. Yup, you heard that right. AI can create niche prompts for AI to help you beat creative blocks.

The bottom line: You deserve to focus on what lights you up and AI can help you do that.

Must-Have AI Tools to Beat Burnout

If you’ve been curious about how AI can help you, check out my list. I curated this list to make your workflow easier and save you from the burnout I faced.

1. ChatGPT (by OpenAI)

Purpose: Idea generation, content drafting, and brainstorming.
How It Helps: I use ChatGPT to brainstorm ideas when I’m stuck, draft content faster, and save mental energy. It’s my Swiss army knife!

Tip: Keep prompts clear and specific to get the best results.

2. Canva’s Magic Design

Purpose: AI-powered templates for graphic design.
How It Helps: If design isn’t your thing, check out Canva’s Magic Design. It makes graphic design so easy. Just tell it what you want, and you’ll get visuals for your brand in seconds.

Tip: Use Canva’s brand kit to maintain a consistent style.

3. Jasper (formerly Jarvis)

Purpose: Generate content at scale.
How It Helps: Think of Jasper as your personal copywriter, ready to help with all things copy, from blogs to social media.

Tip: Use Jasper’s templates to generate specific types of content like product descriptions or blog outlines.

4. Buffer

Purpose: Social media management.
How It Helps: I personally can’t stand planning, scheduling, and tracking social media performance. Buffer can handle all that!

Tip: Batch create and schedule to reduce day-to-day social media stress.

How To Keep Your Authenticity

Some think AI makes content less personal. But remember, it’s just a helper, not a replacement. Here’s how to keep your authenticity when using AI.

Getting Started With AI:

  1. Start Small: Pick one thing you hate doing, like scheduling posts and let AI do it.
  2. Keep It Human: AI can give you a good start, but always add your personal touch to make it unique. Draft and tweak!
  3. Set Boundaries: AI should make your life easier, but you’re voice is the magic. And that can never be replaced.
  4. Review: Don’t trust AI blindly. Always give it that one last check to make sure that it sounds like you.

To sum it up, think of AI as your creative partner—it helps you work faster, without losing your mind.

Finding Balance

AI can do a ton of work for you, but you’ve got to choose what to automate and what to keep creative. If you’re looking for more ways to overcome creative blocks and build unstoppable momentum, check out my best insights in the Momentum & Mindset section.

Here’s 3 steps that I call The “Friction Fix” Framework to help you choose:

  1. Identify the friction point. Figure out what’s working and what’s not. Find areas of your workflow that keep breaking or your getting inconsistent results.
  2. Experiment with ways to get AI to do work on those problem areas.
  3. Finally, test and adjust.

When you automate even one thing, you’ll hopefully start to feel weight lifted off your shoulders—and that’s a game-changer.

Squash Your Creative Blocks with a Little Help From AI

When I find myself staring at a blank screen, I get AI involved. Sometimes a random question can jumpstart my creativity.

Here’s a personal prompt favorite for ChatGPT that can get your ideas rolling:

The following topic is a trending topic: {trending topic}

I want you to find creative ways to relate this trending topic to my business and generate a list of content titles. Be sure to include the search intent for each idea.

Give this a try the next time you hit a block. Hopefully, it’ll keep you moving.

Benefits of Having AI as Part of Your Workflow

Once you add AI to your workflow, here’s what changes:

  • Time-Saving: AI saves me hours each week, so I can finally focus on the things I love. It’ll do the same for you.
  • Reduced Mental Load: AI takes the small stuff off your plate, so you don’t feel so mentally drained.
  • Consistent Output: Even on days when you’re not feeling it, AI helps you keep producing quality content.

Frequently Asked Questions

What’s the best way to be productive without burning out?

Here’s what works for me:

– Automate the boring stuff with AI.
– Set boundaries—don’t work 24/7.
– Focus on tasks you enjoy and let AI handle the rest.
– Remember to take a lot of breaks.

What’s the best way to prevent creator burnout?

Use AI. It’s your secret weapon that helps you reclaim your energy. To keep things simple, pick one thing that drains you and figure out a way to make AI handle it.


When you use AI the right way, you’ll stay inspired and avoid getting burnt out.

Want to simplify your workflow and prevent burnout? Download The Multi-Passionate Creator’s AI Toolkit—inside, you’ll get my go-to AI prompts and automation stack to remove friction and create more effortlessly.

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Momentum & Mindset,